Week 3 - Survey

 Survey

An excellent technique to obtain important data for your marketing campaigns is through surveys. Doing surveys is fairly simple: you ask individuals a few questions, record their responses, summarize the findings, and you're done. These surveys will also allow to help create a buyer persona, with the right questions asked.

I decided to create a short survey to help create a possible marketing campaign for my current job. I work in at a State Farm agency and at the moment we are focusing our sales on life insurance. I created a few questions to find an ideal buyer persona to target. Below is the quick and easy survey about life insurance I created. 

https://www.surveymonkey.com/r/TVGFBPV